Overview:
At Datraxa, we help businesses unlock hidden value in their data by transforming raw datasets into meaningful insights that drive better decisions. Whether you’re a startup, agency, or enterprise, our data insight solutions are designed to help you make data-backed strategic moves—not guesses.
What We Deliver:
Descriptive Analytics
We analyze your historical data to uncover patterns, trends, and anomalies—revealing what happened and why. This includes sales trends, customer behaviors, and operational performance.
Diagnostic Insights
Drill deeper into performance fluctuations to understand the “why” behind your metrics. We use statistical techniques and visual storytelling to explain business shifts.
Predictive Insights
Using machine learning models like regression, ARIMA, or XGBoost, we forecast demand, revenue, customer churn, and more—so you can plan with confidence.
Prescriptive Recommendations
We don’t just analyze data—we recommend next best actions. These insights support smarter budgeting, product development, marketing, and resource allocation.
Data Sources Covered:
- CRM systems (HubSpot, Salesforce)
- Website traffic (GA4, Cloudflare)
- Financial data (Xero, QuickBooks)
- Marketing & ads (Facebook Ads, Google Ads)
- Product usage logs & feedback
Tools & Technologies:
- Python (Pandas, NumPy, Seaborn, Matplotlib)
- Power BI & Excel Dashboards
- SQL & Google Sheets
- Scikit-learn · Prophet · Tableau
Outcomes:
-35% better decision accuracy using data-backed reporting
-Cut analysis time by 60% with automated dashboards
-Helped clients increase campaign ROI by identifying top-performing segments
Perfect for:
- SaaS founders & product teams
- E-commerce store owners
- Marketing agencies & consultants
- Enterprise analytics teams
- Investors & data-driven executives
Need real-time insights from your business data?
Let us connect your tools, crunch your numbers, and show you where your next opportunity lies.